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The Dispensing Ophthalmologist: What MDs and Administrators Need to Know to Operate a Profitable Dispensary


Product Number: 012179

List Price:$165.00
Member Price:$165.00
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For years, ophthalmologists and practice administrators have sought a single, comprehensive resource that addresses the practical aspects of opening an optical dispensary and operating it at peak profitability. Now AAOE has published this book as a real-world how-to guide for dispensary issues.

Learn how to:

  • Create a business plan
  • Design and build a dispensary
  • Hire an optician
  • Select and merchandise products
  • Manage the dispensary
  • Market and measure performance
  • Manage vision care plans
  • Manage computer systems

This is a book that should be on the shelf of every dispensing ophthalmologist and practice administrator, both for its value to those opening a dispensary and for its insight into keeping an existing dispensary maximally profitable.

Publisher: American Academy of Ophthalmic Executives (AAOE); 2008; 280 pages